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NPD in action: Lowering blood pressure

Aug 2018

American Heart Association data illustrates that nearly half of the US population suffers from high blood pressure. Sodium intake is one of the major factors known to increase blood pressure, and the majority of sodium consumption comes from processed foods. For food manufacturers, this may be a signal to improve the marketing of low sodium products and to introduce new options that meet both dietary needs and flavor preferences.


4/10

Go Natural Fruit And Nut Delight With Real Fruit Pieces (Malaysia). Five individually wrapped protein bars with real fruit pieces. 100 percent Australian made and owned. Health Star Rating: 4.5 out of 5. Goodness ofGluten-free. With 4g protein per bar. No artificial colors or flavors. Claims on back-of-pack: Healthy hearts: a diet low in sodium reduces blood pressure. Brain food: magnesium and niacin for normal psychological function, niacin is necessary for normal neurological function. Cell protection: vitamin E is an antioxidant that protects cells against free radical damage. Healthy bodies: magnesium is necessary for normal nerve and muscle function and contributes to normal energy metabolism, cell division, electrolyte balance and protein synthesis, niacin for energy release from food and the reduction of tiredness. Free from: gluten, cholesterol, trans fats and artificial colors and flavors. Source of: fiber, vitamin E, vitamin B3 niacin, magnesium, omega 3 ALA, low proportion of saturated fatty acids (1g).