Cambridge Commodities named exclusive UK distributor of Baobest powder

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10 Aug 2017 --- Nutritional ingredient supplier Cambridge Commodities has been named the exclusive UK distributor of Baobab Foods’ product: Baobest, an organic, wholefood powder extracted from the African baobab tree. The product is suitable for a variety of sectors including health & wellbeing, beauty and sport in powder blends, food and supplements.

“We are very pleased to announce that Cambridge Commodities is the exclusive UK distributor of Baobest fruit powder. Consumers continue to look for sustainable and natural ingredients in their food and Baobest offers an organic, sustainable solution to this demand. It is bursting with antioxidants, natural electrolytes and has a 50 percent fiber content,” says Clare Baker, Head of Product Development at Cambridge Commodities.

“Not only does Baobest offer functional benefits, it is harvested by hand from wild baobab trees in southern Africa, helping to protect the ancient tree. It also creates a stable income for the local people, and the ethical sourcing story of Baobest is a good fit with millennial consumer needs for authentic ingredients,” Baker explains.

The baobab fruit used to produce Baobest is picked by hand and its pulp milled into a fine powder with minimal processing. It contains antioxidants and essential minerals for everyday health and natural plant fiber which is key for digestive support.

“We are excited to be working with Cambridge Commodities to bring Baobest powder to the UK. Upon meeting their team, it was obvious to us that they are an ideal fit,” says Henry Johnson, European Sales Manager at Baobab Foods.

“Most early adopter healthy food brands already have baobab scheduled in their R&D pipelines. However, Baobest powder's versatility as an ingredient and natural functionality as a superfood is also bringing it to the attention of mainstream food brands and retailers. We believe Baobest powder has huge potential in the UK,” Johnson concludes.

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Cambridge Commodities Limited

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Cambridge Commodities is a leading stock holder and ingredient supplier to the sports nutrition, health & wellbeing, food & drink, and pet & equine nutrition industries. We hold over 2,500 ingredients in stock ranging from vitamins and minerals to proteins, superfoods and free-from powders. Our mission is to enable our customers to make the best quality products from the highest quality ingredients. We are dedicated to delivering this through our commitment to quality, service and innovation.

At Cambridge Commodities we are dedicated to providing clients with the highest quality nutritional ingredients to make the best possible products. This mission starts by ensuring that high standards are met at every step of the supply chain. We hold a variety of quality and industry accreditations including BRC Food 7, Informed-Sport, Organic, ISO 9001, ISO 14001, ISO 22000 and our clean rooms are ISO Class 8 standard.

Cambridge Commodities has grown significantly in recent years turning over £30m in 2014 to £37m last year. Our European sales have grown from £300k in 2011 to an impressive £7m last year. In addition to this Cambridge Commodities was ranked 36 on HSBC’s International Track 200 2015. More recently, CCL was named in the London Stock Exchange’s 1000 Companies to Inspire Britain as well as winning two local business awards: International Trade Champion and Medium Business of the Year.

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