Amino Acids (Asia)

Jan 2017

  • Key Takeouts

    GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES

    +9% (H1 2016 vs H1 2015)

    Top Company

    Top Category

    Top Ingredient

    Region Analyzed

    Asia

    Date Analyzed

    H1 2016 vs H1 2015

    Innova Market Insights Commentary

    The use of amino acid ingredients in new Asian product launches tracked decreased by 5% in H1 2016 from H1 2015. The use of the top 5 amino acids decreased by 9%.The top sub-category for tracked launches in North America is Baby Formula/Milk (24%). The leading amino acid ingredient used is taurine (34%), with phenylalanine ... More rightarrow

    Top 3 Sub-Categories

    Trending

    Ingredients analyzed

    Food & beverage launches only;

    Source: Innova Market Insights

Previous Ingredient Analysis on NutritionInsight.com

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Ancient Grains Innovation Nov 2016

The use of ancient grain ingredients in new North American product launches tracked increased by 5% in H1 2016 from H1 2015. The top sub-category for tracked launches in North America is Cereal & Energy Bars (18%). The leading ancient grain ingredient used is chia (44%), with quinoa (+15%) and millet (+10%) being the ancient grain ingredients to demonstrate growth, with chia having exactly the same number of product launches. While the leading health positioning for product launches tracked containing ancient grain ingredients is allergy (69%), of the leading health positionings, high/source of protein was the health positioning to demonstrate the most growth (+36%).

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Dietary Fibers Innovation Oct 2016

The use of dietary fiber ingredients in new Asian product launches tracked decreased by 4% from H1 2015 to H1 2016.The top sub-category for tracked launches in Asia is Baby Formula/Milk (45%). The leading dietary fiber ingredient used is oligofructose (47%), with resistant maltodextrose (+90%) and polydextose (+44%) being the dietary fiber ingredients to demonstrate growth.The leading health positioning for product launches tracked containing dietary fiber ingredients is digestive/gut health (41%). But of the leading health positionings, vitamin/mineral fortified was the only positioning to demonstrate positive growth (+2%).

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Vitamins Innovation Aug 2016

Product launches tracked featuring vitamins in ingredient list have increased by +17% from 2014H1 to 2015H1.The top category for tracked launches globally is bakery (17%). The fastest growing ingredient is vitamin B3 (+22%).The top ingredient used overall is vitamin C.The fastest growing positioning is sports and recovery (+234%). Energy/alertness ranks in second place (+68%).