Marine oils innovation

Feb 2018

  • Key Takeouts

    GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES

    -25.6% (H1 2017 vs H1 2015)

    Top Company

    Top Category

    Top Ingredient

    Region Analyzed

    Global

    Date Analyzed

    H1 2017 vs H1 2015

    Innova Market Insights Commentary

    The use of marine oils decreased in 2017H1, featuring -25.6% from 2015H1 to 2017H1. The leading category for tracked launches globally in 2017H1 was Baby & Toddlers (83.6%). The leading marine oils used in all 2017H1 food & beverage launches tracked were Fish Oil (89.8%), Algae Oil (6.6%) and Tuna Oil (2.6%). The ... More rightarrow

    Top 3 Sub-Categories

    Trending

    Ingredients analyzed

    Food & beverage launches only;

    Source: Innova Market Insights

Previous Ingredient Analysis on NutritionInsight.com

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Weight management innovation Jan 2018

Food & beverage launches tracked with weight management claims demonstrated a slight decrease of -2% from 2016H1 to 2017H1. The leading category for product launches tracked globally in 2017H1 was Cereals (24%). The leading ingredients used in all 2017H1 food & beverages launches tracked with weight management claims were fiber (13%), oligofructose (6%) and green tea catechins (6%). The most featured positionings with a positive growth from 2016H1 to 2017H1 were High/Source Of Fiber (+14%), Low Fat (+13%) and Ethical - Packaging (+6%).

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Dairy protein innovation Dec 2017

The use of dairy proteins has grown in 2016, featuring +8% from 2015 to 2016. The leading category for tracked launches globally in 2016 was Sports Nutrition (19%). The leading dairy protein used in all 2016 food & beverage launches tracked were milk protein (59%), whey protein concentrate (25%) and whey protein isolate (13%). The fastest growing health positionings from 2015 to 2016 were: Added Protein (+162%), Sports & Recovery (+45%), Gluten Free (+38%), Vitamin/Mineral Fortified (+22%) and No Additives/Preservatives (20%).

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Sports nutrition innovation Nov 2017

Sports Nutrition launches went up in 2016, and enjoyed a CAGR of +8.5% from 2015 to 2016.The leading sub-category for Sports Nutrition launches tracked globally in 2016 was Sports Powders (53%). The leading protein ingredients used in all 2016 Sports Nutrition launches tracked were whey protein isolate (21%), whey protein concentrate (21%), casein protein (8%), milk protein (6%) and whey protein hydrolysate (6%). The most featured positionings with a positive growth from 2015 to 2016 were gluten free (+69%), energy/alertness (14%), low fat (11%), no additives/preservatives (+123%) and vegetarian (+74%).