Energy ingredients innovation

Apr 2018

  • Key Takeouts

    GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES

    -16% (2016 vs 2017)

    Top Company

    Top Category

    Top Ingredient

    Region Analyzed

    Global

    Date Analyzed

    2016 vs 2017

    Innova Market Insights Commentary

    The use of energy ingredients has declined by -16% from 2016 to 2017. The leading category for tracked launches globally in 2017 was Sports Nutrition (46.0%). The leading energy ingredients used in all 2017 food & beverage launches tracked were Caffeine (53%), Taurine (34%) and Zinc (19%). The fastest growing health ... More rightarrow

    Top 3 Sub-Categories

    Trending

    Ingredients analyzed

    Food & beverage launches only;

    Source: Innova Market Insights

Previous Ingredient Analysis on NutritionInsight.com

analysis image

Herbal & fruit extracts innovation Mar 2018

The use of herbal & fruit extracts has declined in 2017, featuring -9.3% from 2016 to 2017. The leading category for launches tracked globally in 2017 was Soft Drinks (12.1%). The leading herbal & fruit extracts used in all 2017 food & beverage launches tracked were Rosemary Extract (32.4%), Onion Extract (6.9%) and Lemon Balm (6.2%). The fastest growing health positionings from 2016 to 2017: Low Sodium (+43.6%), Wholegrain (+30.4%), High/Source of Fiber (+25.9%), Low Cholesterol (+21.4%) and Organic (+8.5%).

analysis image

Marine oils innovation Feb 2018

The use of marine oils decreased in 2017H1, featuring -25.6% from 2015H1 to 2017H1. The leading category for tracked launches globally in 2017H1 was Baby & Toddlers (83.6%). The leading marine oils used in all 2017H1 food & beverage launches tracked were Fish Oil (89.8%), Algae Oil (6.6%) and Tuna Oil (2.6%). The fastest growing health positionings from 2015H1 to 2017H1: Prebiotic (30.0%), Oral Health (+27.8%), Vitamin/Mineral Fortified (16.0%), Bone Health (8.6%) and High/Source Of Protein (3.5%).

analysis image

Weight management innovation Jan 2018

Food & beverage launches tracked with weight management claims demonstrated a slight decrease of -2% from 2016H1 to 2017H1. The leading category for product launches tracked globally in 2017H1 was Cereals (24%). The leading ingredients used in all 2017H1 food & beverages launches tracked with weight management claims were fiber (13%), oligofructose (6%) and green tea catechins (6%). The most featured positionings with a positive growth from 2016H1 to 2017H1 were High/Source Of Fiber (+14%), Low Fat (+13%) and Ethical - Packaging (+6%).